Posts By: Joe Fox

Online Communication Evolves: LinkedIn Introduces GIFs, While Messenger Trials an ‘Unsend’ Feature

Self-expression is a moving target in the digital age. Providers are scrambling to keep up with the latest online communication habits as they apply to both personal and professional usage. This week’s online updates concern direct messaging, with Facebook and LinkedIn both making surprising changes to their service. We also take a look at Google’s […]

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The Decline of Television and Marketing to Millennials

marketing to millennials

A recent study by Omnicom Media Group revealed that 47% of those aged between 22 and 45 watch no content on traditional television. Instead, streaming and mobile platforms are rapidly gaining popularity, with smartphones overtaking television in 2016 as the most-used device among millennials. And among those millennials who do watch traditional television, viewership continues […]

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BATTLE OF THE PLATFORMS: Snapchat Versus Instagram Stories!!

instagram versus snapchat

Nearly a year ago Instagram launched its version of Snapchat ‘stories’ and ever since it has been a battle of the platforms – Snapchat versus Instagram, who will win? To bring you up to date: Instagram, despite being late to the game, instantly had an advantage over Snapchat as it drew on individual accounts existing […]

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Happy Easter from the Studio Culture Team!

Our Easter Office Hours Good Friday: Closed Easter Monday: Closed For us, Easter is the perfect excuse to spend a long weekend eating chocolate, spending time with friends and family and basically enjoying the good things in life. We hope it’s the same for you. To highlight the occasion, here’s a photo of our team […]

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6 things we learnt while marketing for the fitness industry

It’s a real privilege to work with the varied range of clients we’ve built up here at Studio Culture. It means we get to work on different things every day, and we’re always testing our capabilities and looking for new ways to create results-driven content. We’ve developed marketing and social media strategies across many different […]

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Top 5 Pokemon Go Hacks For Your Business

Ahhhh Pokémon, you were once my favourite hobby, the zu to my bat, the pika to my chu – and now you are back with a vengeance with Pokémon Go. You’ve successfully taken over in under a week, being installed more than Tinder and having almost as many daily active users as Twitter. Rather impressive […]

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High-Value Social media is the ‘Key to Success!’ ????

Key to Success

Enter DJ Khaled – A DJ and producer integral to the Rap and Hip Hop industry and community. DJ Khaled has worked with every “major” artist from Drake and Lil Wayne to Chris Brown and Kanye West. Three months ago, Khaled would not have been the talk of marketers, tech executives, families and people everywhere… […]

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5 Super Quick Tips To Improve Your Social Media Marketing

social media marketing tips joe

I thought I would share some quick tips that can immediately make a difference to your current social media marketing. 1: Be authentic Brands that connect the best with their audience are always authentic on social media. Humility, honesty and helpfulness show authenticity and will help build rapport with your audience. 2: Don’t push sales […]

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Have you got your Christmas marketing in place?

christmas marketing web design brisbane

Can you believe it’s only about 12 weeks until Christmas 2015? With this important business season only a short distance away, it’s crucial that you have your Christmas marketing strategy in place (if you don’t have one already). With plenty of companies already rolling up their sleeves and getting ready to implement their marketing, you […]

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