SEO Term: Meta Description

The meta description is a short description of the webpage. The meta description is a HTML code that should describe the content of the web page. When a user searches through the SERP (search engine results page) of any search engine, an important piece of information that would their attention is the description of the webpage (under the page meta title). By having optimised and relevant keywords related to the web page, a meta description can be helpful for boosting SEO ranking on search engines as well as informing users of the content of that webpage.

 
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