Can you believe it’s only about 12 weeks until Christmas 2015? With this important business season only a short distance away, it’s crucial that you have your Christmas marketing strategy in place (if you don’t have one already).
With plenty of companies already rolling up their sleeves and getting ready to implement their marketing, you have to ask yourself if you’ve covered the major aspects of your online marketing such as:
You need an airtight strategy in place to help you push through the Christmas clutter and maximise your ROI. What’s in your plan: a competition, promotion, giveaway, campaign? Read about our five-phase process.
Have you got a special Christmas page or portal in place? Do your existing online assets need to be redesigned with a Christmas theme? Read about our website design services.
SEO and AdWord/PPC
How will you stand out from other Christmas competitors and reach the right audiences? Which platforms are the most cost effective? Read about our social media marketing services.
How do you plan to leverage your existing database? What language and imagery should you use, and when are the best times to send your emails? Read about our digital/website marketing services.
It’s important to have a tight, well-planned online marketing strategy to maximise the Christmas period. If you would like to talk to us about creating and implementing a Christmas marketing campaign, it’s better sooner than later! Christmas is very near.
Joe Fox is Studio Culture’s Business and Development Director.