Sporting a marketing strategy that connects business & community

Marketing and distributing iSponsor’s new fundraising platform and app for sport clubs, charities and NFPs.

The Goal

The iSponsor apps goal is to connect local businesses with Aussie clubs and not-for-profit organisations to help raise funds within local sporting communities. iSponsor being a new brand and business required a creative campaign that would attract sporting clubs to sign up to their platform.

What we did

To market iSponsors app and assist in all other campaigning efforts, we designed and developed an engaging website. The experience of the user to eventuate at either registering interest in sponsoring a club or downloading the app itself, was assisted with a series of strategic call to actions. A warm, people-oriented language, tone and visuals were used throughout the site to engage the wide variety of users.

Studio Culture sparked interest amongst Australian sporting communities by running a Facebook Ads and email competition – a funding offer of a $2000 grant for the winning sports club. With the events of 2020 causing grass roots competitions to cancel or be significantly delayed, the promotion engaged sports clubs desperate for funds.

SOOO… WHAT DID WE ACHIEVE FOR iSPONSOR?

238

club sign ups in 3 months

SERVICES WE PROVIDED TO KNOCK THE SOCKS OFF THIS PROJECT

Web Design & Development

Captivate your audience & keep them coming back

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Social Media Marketing

Make a great first impression and convert your audience into paying customers.

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Email Marketing

A cost-effective way to build relationships with current and potential customers.

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