Did you know that most of the customers who visit your website leave and never return? Retargeting allows you to fight this process. Retargeting is designed to help companies reach the 98% of customers who leave their website without making a purchase.
We get results with a varied retargeting approach. We segment your target audience based on their position in the sales funnel – we produce general advertisements for those who browsed your content, as well as advertisements for those who searched for specific items.
Studio Culture is a leading retargeting company in Brisbane – let us show you how our strategies can drive the results you desire.
Invest in the Power of Retargeting
Why Studio Culture for Retargeting?
Unique ads for different target audiences
An experienced, driven team
A varied approach that builds conversions.
How Retargeting works
Research shows that people often need to see an advert between 3-7 times before they actually receive, or act upon, the message. Retargeting will make sure that your brand message is always in front of your potential customers’ minds.
Remarketing involves placing a small, unobtrusive piece of code on your website. This code is unnoticeable to your site visitors and won’t have any effect on your site’s performance. Every time a new browser visits your site, this code drops an anonymous browser cookie, which will then continue to follow/track the user as they navigate the web (this is anonymous and not as ominous as it sounds!). This cookie lets your retargeting provider know when and where to present your advertisements (retargeted ads are only served to people who have previously visited your site).
WHY IS RETARGETING SO EFFECTIVE?
Retargeting is effective because it focuses your marketing efforts (and spending) on people who are already familiar with your brand – people who have already demonstrated an interest in what you have to offer. Retargeting, therefore, has the potential to create high click-through rates, increased conversions and overall, generate more sales for your business. Marketers who use retargeting often see a higher Return On Investment (ROI) than they would with other digital marketing channels.
HOW CAN WE HELP?
Although retargeting is an effective branding and conversion tool, it is most efficient when used as part of a wider digital marketing strategy. Retargeting can help to increase your conversions, but it can’t drive people to your site, so you need a combination of marketing efforts to really succeed online.
At Studio Culture, we have access to all the marketing and retargeting tools your business needs to dominate digital. If you want to start retargeting your customers effectively and boost your business sales, give us a call.
Our retargeting company Brisbane also provides other business and marketing services including web design, digital marketing, social media marketing, company branding, SEO and more. Our wide range of marketing services are available throughout Australia as well as internationally.
A word from our
Allan Morris – Uppercut Deluxe/Absolute Board Co.
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