Posts Categorized: Inspiration

The Netflix Business Model – How Marketing and Analytics Helped Make a Media Monster

The current Netflix juggernaut has been a long time in the making. Hatched from humble beginnings in 1997, the membership-based streaming service recently surpassed Disney as the number 1 media company in the USA. It’s commercial-free, always available and lets you indulge in lengthy binge sessions without a soul-crushing hangover – as a boredom-buster, it’s […]

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Make a Pledge to Support Joe Fox for the Vinnies CEO Sleepout on June 21!

Studio Culture’s co-founder and Managing Director Joe Fox is proud to participate in this year’s Vinnies CEO Sleepout. He will spend the night of Thursday June 21 sleeping rough outside at the Brisbane Powerhouse to help raise money for those affected by homelessness and hardship. You can help Vinnies in their efforts to break the […]

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Our Very Own Joe Fox Recognised at Queensland Young Achiever Awards!

The 2018 Queensland Young Achiever Awards were held on May 4 at Royal on the Park, where our Managing Director Joe Fox was recognised for his leadership at Studio Culture. Joe was named a Semi Finalist in the First National Real Estate Leadership Award, which intends to highlight ‘tenacity, dedication, passion, selflessness, and confidence’ in the […]

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Business Colours and Branding: 4 Tips for Building Your Brand Identity

Designing your logos and selecting business colours can be an exciting aspect of starting a new enterprise, but there is a lot to consider. As consumers, our minds makes decisions almost instantaneously – you’ve got a couple of seconds to convey the purpose of your brand and make a positive impact. These tips for choosing […]

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Retail Trends Your Business Should Be Aware of this Holiday Season

holiday season retail trends

We can’t believe it either, but Christmas is fast-approaching. When done right, Christmas provides businesses with the opportunity to gain more customers, make more sales and drastically improve brand awareness. The landscape of what works and what doesn’t when it comes to attracting customers is always changing – here are 4 retail trends that your […]

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What Does the Future of Smartphones Mean for Marketing?

The iPhone X launched to the delight of Apple lovers on November 3, with some fans having queued for days to be the first to get their hands on the flagship model. Equipped with facial recognition technology, a 5.8 inch OLED display and a hefty price-tag, the X is sure to divide opinion and break […]

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SEO for Amazon – Creating Keywords That Yield Better Results

SEO for Amazon

Amazon can be a goldmine for clever marketers, but there are an abundance of people looking to make a dollar on the online shopping platform. In order to stand apart from the hordes, it is important you deploy keywords thoroughly and effectively to target your products. There are a different set of parameters for driving […]

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Data-Driven Blog Posts – 5 Crucial Steps for Better Engagement

data driven blog posts

Blogging is an imprecise science. You might find that your reader engagement and social shares vary greatly from post-to-post, and these figures don’t always reflect the quality of the work you’re producing. For bloggers looking for a new content strategy that can increase click-through rates and drive sales, it might be time to consider data-driven […]

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What Your Business Can Learn from the Beauty and the Beast Marketing Campaign

beauty and the beast poster

According to media-measurement firm ComScore, Disney’s latest Beauty and the Beast Movie generated nearly 130,000 new online conversations last week. According to the official Beauty and the Beast Twitter, the film is currently number one in the world. We don’t doubt that most of this success is due to the marketing efforts behind the release […]

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